Media Service Commitment
The Hult Center for the Performing Arts is committed to assisting outside promoters with professional, knowledgeable and effective event marketing. If you would like to utilize or discuss our marketing programs, please contact Marketing & Public Relations Manager, Libby Tower, at libby.j.tower@ci.eugene.or.us or call 541.682.8380.
Reaching the community
The Hult Center for the Performing Arts publicizes your events in several ways, at no cost to you:
High Points is a word document that contains a complete listing of all confirmed events for the upcoming 3 months. This document is sent out bi-monthly, usually on Mondays, via email to approximately 220 contacts. This contact list includes print media entertainment calendars, local hotels, organizations and promoters.
OVATION is a printed events calendar, published quarterly, with an approximate circulation of 40,000, 34,000 of which are sent directly to ticket-buying households. Includes all events booked at the Hult Center and Cuthbert Amphitheater with signed contracts by deadline.
E-News campaigns featuring your ticket on-sale notice are sent out to genre-specific subscribers in our double-opt-in e-News subscriber database, which consists of more than 2,500 subscribers.
Monthly events e-News is sent to approximately 30,000 e-mail addresses. A monthly listing of upcoming events is sent at the beginning of each month. Listing includes image, one-line descripion and Buy Online button.
Weekly event calendar print advertisement in The Register-Guard Friday's LIFE entertainment section (circulation over 70,000). Upcoming events and upcoming on-sale notifications are advertised in this 2 column inch x 11.5 inch institutional print ad. Events are listed chronologically.
21 x per year weekly event calendar print advertisement in Eugene Weekly, circulation over 40,000. Upcoming events and upcoming on-sale notifications are advertised in this 1/3 V institutional print ad. Events are listed chronologically.
HultCenter.org has more than 10,000 unique visitors per week, with an average visitor length of 8:39 minutes. Event listings appear in three main areas:
- More Upcoming Events: Home page. On-sale notices listed for two weeks.
- Calendar/Complete Event Calendar: Lists all events by month with full descriptions, links to promoters and photos.
- On Stage: Home page. Rotating the most current events scheduled at the Hult Center and Cuthbert Amphitheater, up to 8 events at a time.
Two Ticket Sales Kiosks are located in the Hult Center Lobby. On the first of each month, screen saver slides (created by Hult Center marketing) of all ticketed events for the following month are posted, e.g. on November 1, all December events are uploaded. Each slide includes the primary image, promoter/presenter, title, day, date and time.
Four Hult Vision (in short, we refer to each screen as HV I-IV) digital screens are located in the Hult Center Lobby to maximize exposure for your ticketed events, and your sponsors on HVI or HVII (details below). Marketing prepares a DVD featuring all ticketed events. In lieu of one "still" image (produced by Hult Center marketing), promoters may submit a high-quality event promotional segment of up to 30 seconds or up to 6 high-quality professional still shots, timed at 5 seconds each. Each screen has its own access and policies (details below).
Hult Center Policy for Hult Visions
Click on Hult Center Policy for Hult Visions above for the time schedule to submit material to Hult Center Marketing for your event
- Hult Vision I: This 55'' plasma screen is located near the Silva Concert Hall entrance in the Hult Center Lobby. This screen may be used by the promoter of an event in the Silva Concert Hall during business hours on the day(s) of the event(s). Sponsors, commercials (no audio), upcoming events etc. may be included.
Currently, there are no costs to promoters for the use of Hult Vision I and II. On Silva Concert Hall dark days, the DVD playing on Hult Vision III and Hult Vision IV (see below) will extend to Hult Vision I. Tips and templates on how to prepare your own DVD presentation.
- Hult Vision II: This 55'' plasma screen is located near the Soreng Theater entrance in the Hult Center Lobby. This screen may be used by the promoter of an event in the Soreng Theater during business hours on the day(s) of the event(s). Sponsors, commercials (no audio), upcoming events etc. may be included.
Currently, there are no costs to promoters for the use of Hult Vision I and II. On Soreng Theater dark days, the DVD playing on Hult Vision III and Hult Vision IV (see below) will extend to Hult Vision II. Tips and templates on how to prepare your own DVD presentation.
- Hult Vision III: This 55'' TV screen is located near to the Ticket Office in the Hult Center Lobby. This screen is used only to promote upcoming ticketed events. Marketing will prepare a DVD featuring ticketed events. In lieu of the one still image (produced by Hult Center marketing), promoters may submit a high-quality event promotional segment of up to 30 seconds or up to 6 high-quality professional "still shots," timed at 5 seconds each. Tips and templates on how to prepare your own DVD presentation.
- Hult Vision IV: This 60'' plasma screen is located on the Concourse level of the Hult Center Lobby, in the area above the concession stands between the upper Soreng Theater entrance and the Mezzanine entrance to the Silva Concert Hall. This screen is used only to promote upcoming ticketed events. The access and policy for this screen is the same as Hult Vision III. Tips and templates on how to prepare your own DVD presentation.
Local Media
The Hult Center for the Performing Arts is happy to share media lists. Please distribute your press releases.
Please contact the local media for:
- "On air" interviews with local radio and television stations
- Advanced newspaper coverage
- Radio remotes
- Media-sponsored "meet and greets"
Local Radio Websites:
- KDUK 104.7 - Rock, pop, and home of the Duck Club
- KEHK 102.3 - Rock, pop
- KRVM 91.9 - Public station, wide variety: Native American music, Grateful Dead, New Wave, Women's Music, Bluegrass, Classical, Traditional and New Acoustic and even Electronica.
- KKNU 93.1 - New country
- KKNX 840 - Good time oldies
- KLCC 89.7 - Local NPR member station, large listening area
- KMGE 94.5 - Today's hits and yesterday's favorites
- KNRQ 97.9 - New rock
- KODZ 99.1 - Oldies
- KOPB 1600 - NPR member station, out of Portland, Oregon
- KPNW 1120 - News and talk
- KSCR 1320 - Sports, ESPN radio
- KUGN 590 - News, talk and Oregon Duck football
- KZEL 96.1 - Classic rock
Local Television Websites:
Local Newspaper Websites:
- Eugene Weekly - locally owned, weekly
- The Oregon Daily Emerald - University of Oregon
- Oregon Family News - family and community resource, monthly
- The Register-Guard - locally owned, daily
- The Torch - Lane Community College
Local Magazine Website:
- Eugene Magazine - locally owned, quarterly, glossy
Distribution in local metro area and South and North along Interstate 5
Media distribution lists available upon request.
Distance to local markets outside of Eugene/Springfield metro area:
- Albany - 39 miles
- Ashland - 180 miles
- Bend - 88 miles
- Corvallis - 35 miles
- Florence - 65 miles
- Medford - 122 miles
- Newport - 95 miles
- Portland - 100 miles
- Roseburg - 60 miles
Distance to major cities:
- Portland, Oregon - 100 miles
- Seattle, Washington - 247 miles
- Spokane, Washington - 371 miles
- Sacramento, California - 388 miles
- San Francisco, California - 441 miles
- Los Angeles, California - 739 miles
- Boise, Idaho - 557 miles
- Salt Lake City, Utah - 617 miles
- Denver, Colorado - 975 miles
- Reno, Nevada - 355 miles
- Las Vegas, Nevada - 688 miles
- Casper, Wyoming - 839 miles
- Billings, Montana - 723 miles
- Missoula, Montana - 482 miles
Eugene area demographics
US Census 2000 - statistics and demographics
Hult Center for the Performing Arts institutional marketing policies
- Hult Center website must be listed in all advertising as http://www.HultCenter.org/ or HultCenter.org. Please note 'H' and 'C' are capitalized.
- Hult Center Ticket Office phone number must be included in all advertising: 541.682.5000.
- When listing phone numbers, use '.' instead of '-'. For example, 541.682.5000 is correct, and 541-682-5000 is incorrect.
- The Hult Center for the Performing Arts logo must appear in event advertising: television, web, print, posters, etc. See below for logo files.
Hult Center for the Performing Arts logos and images
Logos: The Hult Center logo is black and white, no color:
- HCPA logo - jpg. low res (web)
- HCPA logo - jpg. high res
- HCPA logo - eps.
- HCPA logo - tif.
- HCPA logo - pdf.
Images: Please contact Libby Tower for high resolution image files of the following*:
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| Hult Center Exterior, Day |
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| Hult Center Exterior, Photo Credit: Dennis Galloway |
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| Silva Concert Hall |
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| Soreng Theater |
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Jacobs Gallery |
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| The Studio, Meeting Space |
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| The Studio, Other Use |
*Additional images available upon request